Bits and Bobs from around the industry: How IAB Tech Lab aims to calm concerns around Google’s Privacy Sandbox ChatGPT Under Fire for Allegedly Violating EU Privacy Laws Were We Wrong About the Value of First-Party Data? How IAB Tech Lab aims to calm concerns around Google’s Privacy Sandbox Marketers are grappling with [...]
Bits and Bobs from around the industry: As The Open Web Wobbles, Index Exchange Is Betting On Curated DealsSome publishers are starting to see revenue lift from alternative IDsA New Year and a New Google: A Perspective on Privacy Sandbox As The Open Web Wobbles, Index Exchange Is Betting On Curated Deals Index Exchange is [...]
Bits and Bobs from around the industry: The Precipice of Peril: Publishers And Ad Tech Face A Harsh 2024 Indeed is launching a bunch of specialized ad networks to grab a bigger piece of the $36 billion companies spend on advertising jobs THE PRIVACY SANDBOX DEBATE; INDUSTRY LACKS PREP FOR COOKIE DEPRECATION; OPENAI V. [...]
Bits and Bobs from around the industry: Privacy Sandbox: How is 2024 Looking? Index Exchange Donates Privacy Sandbox Demo Tool to IAB Tech Lab's Privacy Sandbox Taskforce Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI Media Briefing: Sustainability standards are coming for digital advertising Privacy Sandbox: How is 2024 Looking? The [...]
Bits and Bobs from around the industry: Google Just Swallowed the Cookie. That Will Change How Your Company Advertises The Year Ad Tech Went To The Cloud Big Tech, Walled Gardens, and Regulatory Battles in 2024 Google Just Swallowed the Cookie. That Will Change How Your Company Advertises Google has commenced its initiative [...]
Bits and Bobs from around the industry: If 2023 Was The Last Year Of Third-Party Cookies, Did Programmatic Make The Most Of It? In the Spotlight: AdMonsters’ Keynotes of 2023 Why Supply-Side Platform Fill Rate Is Just 1% If 2023 Was The Last Year Of Third-Party Cookies, Did Programmatic Make The Most Of [...]